Brand protection labels

Authenticate & Protect your brand
ITL woven deer label under UV light, with the ears woven in UV-reactive yarn glowing blue
In short
Whatever your budget and level of protection, we have a solution.
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Choose simple visual checks for quick sense-checking, or controlled and device-based features where you need more certainty.
Solution
Covert and Overt
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Negligible and Low-cost options
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Subtle and Advanced applications
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Bespoke Automated Solutions
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(Your) Benefits
Maintain Brand Reputation

Consumer Confidence

Global availability

Lower cost impact

Scalable

Counterfeits damage brand value and consumer trust. Without proof of origin, brands, resellers and buyers can't tell real from fake. We build that proof into your labels, from hidden features to digital product passports.

Protect your brand image. Fakes put your name on products you didn't make. Labels that can be checked keep your reputation in your hands.

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Maintain quality standards. Authentication lets retailers and customs officers separate genuine stock from copies.

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Safeguard consumer trust. Customers can check an item themselves, in store or when buying second hand.

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Protect revenue. Unique, traceable codes help you see where goods leave authorized channels.

Request the brand protection guide.
See every option, where it can be used and how each one is checked.
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Request the guide

How we protect your products

Hidden features

Features only you and your partners know to look for. Some show under UV light; others need a reader we supply.

Available on woven labels, care labels, hangtags and heat transfers.

Visible features

Micro-engraved metallic thread, the kind used in banknotes and passports. Supply is tightly controlled, so it's hard to copy.

Holograms you can check at a glance. Tamper-evident versions break or leave a "VOID" mark if someone peels them off.

Coded supplier labels, checked against our records.

Digital

Give each product its own identity.

Xplore digital product passports: one QR code that proves compliance to regulators and authenticity to customers.

Discover Xplore

NFC: tap to confirm a product is genuine.

Discover NFC

RFID: tracking through the supply chain.

Discover 360RFID

Request the brand protection guide

See every option, where it can be used and how each one is checked. Tell us where to send it and our team will email it to you.

Prefer to talk? Contact us

Thanks for your request. We'll email the brand protection guide to you shortly.
Sorry, something went wrong. Please try again, or email hello@itl-group.com.
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